Just like a person’s spiritual journey may be affected with vices such as greed, pride, sloth, gluttony and envy, there are also several vices that need to be avoided if your website will deliver the intended goals. One major mistake has to do with too much template which though a fast way of creating a website, is probably not the best as far as results are concerned.  Your audience will be very quick to note that real effort was not put in the design of a website and as such they cannot be blamed for thinking that as an owner you don’t value the information you are passing across so much, and so why should they?

When visiting your website your guests will be looking for specific information and they want it fast. They is nothing that is as irritating as sitting before a computer for so many minutes waiting for graphics that are too large to download. There is also the other side of the coin that has to do with graphics that are missing or those without appropriate labels. Also annoying are those graphics that are too wide and will not fit on the screen forcing your visitor to scroll horizontally in order to view them. It is important to make sure that the graphics are not only visually appealing but that they also compliment the web content.

Something inherently worse has to do with those websites that have so many additions that make it not only difficult to find the relevant information but also that which actually distracts your guests. This has to do with extra ordinarily bright backgrounds and blinding special effects, scrolling marquees, pop up windows, long flash introductions or even web counters. To say the truth all that they do is to distract your visitor if not totally irritate them.  Worse still is the use of music so that without warning the computer bursts into t totally unrelated class of music to the chagrin of your guests.

Navigation is the key to the success or failure of your media campaign and because your guests fall into first timers or repeat visitors, your web design needs to take care of the needs of both groups. If your navigation is unclear or complicated then your visitors will most likely opt out to get an option that offers less complicated navigation. Let your designer spend ample time thinking out a clear navigational path because this is the only way guests will be motivated to dig deeper into the heart of your website.